Plan + pricing strategy
Week 1
- Multi-tier plans + add-ons + custom pricing
- Pricing psychology (anchor + decoy + middle)
- Trial flow + onboarding plan
We implement recurring payments in Stripe Billing or WooCommerce Subscriptions and a dashboard for changing, pausing and cancelling plans. We handle prorated adjustments, payment retries and cancellation alerts.
Four things always included in your subscription package from Balance IT.
Plans + integrations brief → quote within 24h.
Plans, billing rules, dunning emails — all in your dashboard, under your control.
The customer cancels, pauses, changes plan and updates their card themselves. No support ticket.
Fixed implementation price + monthly support. You only pay commission to the provider (Stripe / P24), not us.
Plans, billing, dunning, customer self-service, churn alerts — everything must work together for MRR to grow and churn to fall.
Audit of the current model (if any) + recommended setup
Plans + billing + dunning + customer portal setup
Existing user migration + team training
Multi-tier plans + add-ons + custom pricing.
Failed payment → retry (1d, 3d, 5d) + email reminders → grace period.
Cancel, pause, change plan, update card — without a support ticket.
Notification when the customer clicks "cancel" — a chance to retain them.
Choose the subscription model scope — all at a fixed implementation price + monthly support. Net prices. The stated amounts cover the package scope; additional work requires an agreed scope and a confirmed quote.
Implementation: 3-4 weeks
Implementation: 6-8 weeks
Custom quote
Proven gateways, dunning libraries and email flows — no experiments, no vendor lock-in.
Stripe Billing for SaaS / digital. WooCommerce Subscriptions for physical products. Multi-currency support.
Failed payment → smart retry (1d, 3d, 5d). Email reminders. Grace period before downgrade.
The customer cancels, pauses, changes plan, updates their card, downloads invoices — without a support ticket.
Welcome (instant) → reminder before renewal → win-back after cancellation. LLM personalisation (optional).
MRR / ARR, churn rate, LTV, CAC payback — live refresh in Looker Studio. Slack alert for a churn spike.
Subscription events → webhook to your CRM (HubSpot / Pipedrive) + Slack alert (new sub, cancel, failed payment).
We review these questions with you before we confirm the scope and deliverables.
Scope and handover
How should catalogue data, prices and stock levels stay up to date?
How should payment, ordering and returns work?
What data should go to payment, stock or ERP systems?
How will we test the first order and hand over store operations?
The Balance IT standard
Fixed implementation price + monthly support — you only pay commission to the provider.
Failed payment → retry (1d, 3d, 5d) + grace period — payment recovers.
Upgrade / downgrade calculated automatically — no manual calculations.
The customer cancels, pauses, changes plan and downloads an invoice themselves. Support tickets → -80%.
Every stage is a specific mechanism in the dashboard — not marketing promises.
Each stage ends with a demo and approval. Only then do we invoice and move on.
Week 1
Weeks 2-3 · Stripe / WC Subs configuration
Weeks 4-5
Week 6+ · ongoing
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Answers to frequently asked questions about Subscriptions