Brand audit + palette + template
Week 1 · Figma + Canva
- Audit of your current social channels (if any)
- Brand template (palette + typography + iconography)
- Voice & tone guidelines
We design Figma and Canva templates, a monthly content plan, posts, carousels and reels. Materials adapted for Instagram, Facebook, LinkedIn and TikTok; quote within 24h.
Four things always included in your Balance IT social media package.
Brand brief + current social audit → quote within 24h.
Figma + Canva template with palette, typography, iconography. Consistent posts without your input on every one.
Plan a month ahead with a publishing schedule for each platform. Working document in Notion / Trello.
No commission on engagement / followers. Fixed fee + clearly defined scope.
Brand template (palette + typography + iconography), content calendar, adaptation for each platform (IG, FB, LinkedIn, TikTok). No “random graphic per post”.
Brand audit + brand template (Figma + Canva)
Monthly content calendar (posts + carousels + reels)
Adaptation for each platform (IG square, FB landscape, LinkedIn portrait, TikTok 9:16)
Figma + Canva with palette, typography, iconography. Every post consistent with your brand.
Content calendar in Notion / Trello with a publishing schedule.
Format mix: static post, educational carousel, short video reel.
Adaptation for each platform (aspect ratio + tone + hashtags).
Choose your pace and scope — fixed monthly fee, no commission on engagement. Prices exclude VAT. Amounts shown cover the package scope; additional work requires an agreed scope and a confirmed quote.
Start within 1-2 weeks
All 4 platforms
Full scope + Ads
Proven tools without experimentation. Brand template, calendar, scheduling and analytics — all in one workflow.
Brand template in Figma (master) + Canva (editable by your team). Palette, typography, iconography, layout patterns.
Monthly plan in Notion / Trello. For each day: platform, post type, caption, hashtags, CTA. Approval flow before publication.
Format mix: static post (informational), carousel (educational, 3-10 slides), reel (short 9:16 video, 15-60s, optional trending sound).
Adaptation for each platform: aspect ratio, tone of voice, hashtag strategy, optimal posting time for each audience.
Scheduling queue with auto-posting for each platform. Story scheduling + reel first-frame thumbnail optimisation.
Monthly performance report: reach, engagement, follower growth, top posts, content insights. Iteration based on real data.
We review these questions with you before we confirm the scope and deliverables.
Scope and handover
Which channels and formats must the design work in?
Which brand assets and rules should the brief include?
Who chooses the direction and approves revisions?
What files and usage rights should be included at handover?
The Balance IT standard
Every post consistent with your brand. Palette, typography, iconography.
Plan a month ahead in Notion / Trello with an approval flow.
Static posts, educational carousels and reels (short-form video).
IG square / 9:16 + FB landscape + LinkedIn portrait + TikTok 9:16. Not 1 design for every platform.
12-24
posts per month
4
platforms (IG/FB/Li/TT)
24h
quote
Four things that turn a “social media manager for PLN 800” into a real brand partner.
Each stage ends with a demo and approval. Only then do we move to the next.
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Answers to common questions about Social Media